Number 350: Your Life Depends On It

By Scott Badenoch, Jr.
Filed Under The Big Picture |

Bill McKibben’s got your number. He’s got every one of our numbers. At this absolutely crucial time in history, that number is 350. McKibben is one of the leading environmentalists of our time and has created 350.org to make sure that each and every one of us truly grasps why this sum matters and exactly what we can do about it.

McKibben’s position is based on the research of leading climatologist Jim Hansen of NASA, who states that the only way life on this planet can remain similar to what we know now is if there are no more than 350 parts per million of CO2 in our atmosphere. News flash: The Earth’s atmosphere currently has 385 parts per million of CO2.

Ok, the news is stark. We’re past the point of safety and we’re going to need to do an about-face, pronto. As McKibben puts it, “…it’s a tough diagnosis. It’s like the doctor telling you that your cholesterol is way too high and, if you don’t bring it down right away, you’re going to have a stroke.” The “stroke” would be worldwide catastrophes: huge rises in ocean levels, hurricanes that make Katrina look tame, rampant droughts, starvation, and worst of all, the potential creation of a modern day Ice Age.

This is not a science fiction novel or a Hollywood blockbuster. This is not a test.

Now, what does this mean for all of us laypeople? Do we give up our day jobs, sell the house and kids and run screaming for the hills? Well, not just yet. McKibben describes the white knight, “We do have one thing going for us- the Web- which at least allows you to imagine something like a grassroots global effort. If the Internet was built for anything, it was built for sharing this number, for making people understand that “350″ stands for a kind of safety, a kind of possibility, a kind of future.”

Can the human race turn things around? Is it possible to correct the damage we’ve created? McKibben makes it clear: “It’s possible. The United States launched a Marshall Plan once, and could do it again, this time in relation to carbon.” Now, it’s your turn. Begin today. Begin with talking to the people around you. Begin by living a more environmentally friendly life. Begin by making some hard decisions that go beyond changing a lightbulb and start changing the world. Whatever you do, don’t wait any longer, because “climate refugee” and “modern Ice Age” are two phrases best left to Hollywood blockbusters.

Ready to reduce our CO2 level to 350 parts per million immediately? Take action!

  • Sign up to receive Action Alerts and news from 350.org
  • Share your ideas on how we can reduce our CO2 levels using the wiki platform on CreativeCitizen.com
  • Organize a 350 action in your hometown
  • Email Bill McKibben’s article to your entire community
  • Click on the green icon at the bottom of this post that says “Share This” to spread the word
  • Pass on the video below to all your friends and family

Scott Badenoch is the Co-Founder and CEO of CreativeCitizen.com, the wiki for green living, where you can find over 500 Creative Solutions for living more environmentally friendly lives. Scott is a member of the steering committee for Green Business Networking as well as the LA chapter of the Business Alliance for Local Living Economies (BALLE).


Posted on July 24, 2008 |

Comments

3 Responses to “Number 350: Your Life Depends On It”

  1. The Universal Animation of 350.org | Max Gladwell on July 28th, 2008 6:47 pm

    [...] to an article written today by Scott Badenoch in ecoTimes, this “is based on the research of leading climatologist Jim Hansen of NASA, who states that [...]

  2. Scott on July 30th, 2008 12:53 pm

    Make sure to send this info out to as many people as possible…we really have to start moving on this one.

  3. L Nowak on August 3rd, 2008 6:50 am

    Good Article, Right on the Mark.

Leave a Reply